À propos de Anna
Marketing Manager with 20 years of experience in strategic marketing, brand management, and business development across diverse industries, including real estate, retail, education, sports, communication, and consulting. In-depth understanding of the international premium goods industry with focus on customer-centric innovation. Passionate about driving brand growth and delivering measurable results through data-driven strategies and creative marketing campaigns.
Anglais
Bilingue ou natif
Italien
Notions
Russe
Bilingue ou natif
Français
Capacité professionnelle limitée
Ukrainien
Bilingue ou natif
Allemand
Capacité professionnelle limitée
Accepte de travailler sur site
Zürich (jusqu’à 50 km)
Expériences
- EF Education FirstProject Manager – Branded GoodsEDUCATION & E-LEARNINGavril 2023 - novembre 2024 (1 an et 7 mois)Zürich, Switzerland• Led the global rebranding and launch of merchandise across 50 language schools and sales offices, ensuring brand consistency.• Managed supplier negotiations to secure high-quality, cost-effective branded goods and ensured timely deliveries.• Oversaw supply chain operations, including procurement, inventory management, and distribution.• Managed invoicing and payments, ensuring accurate transactions.• Led branding coordination for summer school facilities (interior & exterior).• Collaborated with marketing, operations, and finance teams for seamless brand material rollouts.
- EF Education FirstRegional Sales ManagerEDUCATION & E-LEARNINGdécembre 2022 - avril 2023 (4 mois)Zürich, Switzerland• Managed a global network of agents promoting EF programs in local markets.• Developed sales strategies, provided agent training, and drove market growth.• Strengthened partnerships to optimize agent performance in regional markets.• Tracked sales activities and lead generation using Salesforce CRM.
- DEC Education GroupHead of Marketingnovembre 2021 - mars 2022 (4 mois)Kyiv, Ukraine, 02000• Led seven digital marketing campaigns across Facebook, Instagram, YouTube, PPC, SEO, and Influencer Marketing.• Implemented a CRM system and trained the sales team for improved lead generation and retention.• Organized major industry events, including the DEC Weekend – International Education Fair and B2B partnership events.
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Formations
- Master of ManagementKyiv National Economic University2006Master's in International Economy & Management
- Certificate in International Trade & Commercial DiplomacyCarletonUniversityofCanada2006Certificate in International Trade & Commercial Diplomacy