À propos de Moritz
Anglais
Bilingue ou natif
Allemand
Bilingue ou natif
Expériences
- Sparkling Solutions GmbHOWNER & FOUNDERdécembre 2022 - Aujourd'hui (3 ans et 6 mois)Lucerne, Suisse
- Engaged by four global pharmaceutical clients, Johnson & Johnson, Takeda, Sanofi, and Amgen, across digital, omnichannel, and capability workstreams: HCP/patient website delivery (J&J), travel-market activation for a vaccine launch (Takeda), team development (Sanofi), and omnichannel concept design (Amgen).
- Founded and scaled the consultancy to 30+ clients overall; facilitated 30+ LEGO® Serious Play® workshops for ~400 participants across senior leadership and cross functional teams, driving stakeholder alignment and adoption of new ways of working.
- Takeda Pharmaceutical CompanyASSOCIATE DIRECTOR, OMNICHANNEL MARKETING, DENGUEINDUSTRIE PHARMACEUTIQUEjuillet 2021 - novembre 2022 (1 an et 4 mois)Zurich, Suisse
- Accountable for omnichannel execution of the Dengue launch across EU, USA and Canada, a pre-/peri-/post-launch programme spanning HCP and patient audiences.
- Delivered the patient-engagement website knowdengue.com (global master site) and the HCP omnichannel strategy executed by six local operating companies.
- Managed a €250K HCP disease-awareness campaign end-to-end (research → asset production → local deployment) across Germany, USA, Canada, Italy, Benelux and Nordics.
- Monitored launch and market activities against timelines and deliverables; ensured launch readiness aligned with regulatory approval and cross-functional technical rollout.
- Contributed to multi-million EUR omnichannel budget allocation alongside agency partners and global brand teams.
- The Janssen Pharmaceutical Companies of Johnson & JohnsonEMEA HEALTHCARE SOLUTIONS LEADINDUSTRIE PHARMACEUTIQUEaoût 2019 - avril 2021 (1 an et 8 mois)Zug, Suisse
- Owned the EMEA roadmap, success metrics, and risk management for Care4Today® IBD, a regulated medical device app and digital health solution for inflammatory bowel disease patients, across 12+ EMEA countries.
- Doubled the app user base within six months through a targeted market-uptake initiative.
- Acted as subject matter expert advising local markets on launch, scaling, and optimization; mentored country teams through 12+ successful Care4Today® launches across EMEA and MEA clusters.
- Coordinated 25+ stakeholders across markets, functions, and seniority levels; partnered with external tech and agency partners to ensure compliant delivery in line with medical device and data-privacy regulations.
- Built an automated analytics dashboard and led a data scientist on user-data correlations, enabling KPI-driven decision-making, transparent reporting, and impact measurement for global stakeholders.
- Project-managed an evidence-generation initiative affirming the value delivered to patients, HCPs, and payors; informed target solution profiles for adjacent patient journey opportunities.
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Formations
- BScBSc
- Bachelor of Science in Business EngineeringLucerne University of Applied Sciences and ArtsBachelor of Science in Business Engineering