Noel Figuera

Are you a growing company struggling to turn scattered data into clear decisions?

I help small and mid-sized businesses design and scale their data foundations — from first analytics deployment to structured, reliable reporting systems. Whether you're building your first revenue dashboard or modernizing a fragmented data setup, I translate business goals into clean, scalable data architecture.

I specialize in analytics engineering, KPI framework design, and building modern data stacks using SQL, dbt, cloud warehouses, and BI tools. My focus is not just technical delivery, but clarity: aligning stakeholders, defining meaningful metrics, and creating systems that remain maintainable as your company grows.

Typical projects include:

Designing GTM and revenue analytics foundations

Implementing end-to-end data pipelines

KPI harmonization across Sales, Marketing, and Operations

Data warehouse modernization

Executive and role-based dashboard development

Establishing scalable data operating models

What makes me different is the combination of deep technical execution and business partnership. I’ve led analytics initiatives in scaling SaaS environments and enterprise organizations, always with a focus on impact, transparency, and long-term sustainability.

I primarily support:

SaaS and tech startups building their first data team

Scale-ups professionalizing revenue analytics

Founder-led SMEs needing clarity on sales and marketing performance

Organizations modernizing legacy BI environments

Companies preparing for funding, expansion, or operational transformation

If you need structure in your data and clarity in your decisions, I help you build it right — and build it to last.