Compétences (7)
Selina en quelques mots
Ambitious digital marketer, with experience collaborating with startups, global industry leaders, and tech enthusiasts from around the world. From online and offline events, to community engagement campaigns and innovation programs, my role is highlighted by consistent successful strategies.
This experience is complimented by exceptional business acumen, and efficient project management to handle multiple projects in English and French.
Expériences
- BeMyAppMarketing and Communication ManagerAGENCE & SSIIjuillet 2018 - Aujourd'hui (6 ans et 9 mois)Paris, FranceBeMyApp logoBeMyAppBeMyAppFull-time · 3 yrs 8 mosFull-time · 3 yrs 8 mosDigital Marketing & Community ManagerDigital Marketing & Community ManagerSep 2019 - Present · 2 yrs 6 mosSep 2019 - Present · 2 yrs 6 mosDigital Marketing & Outreach AssociateDigital Marketing & Outreach AssociateJul 2018 - Jan 2020 · 1 yr 7 mosJul 2018 - Jan 2020 · 1 yr 7 mosParis, France - London, United KingdomParis, France - London, United KingdomManage the planning and implementation of marketing activities in the EMEA region.+150 clients - Microsoft, LVMH, Samsung, L'Oréal // Summits, Conferences, Hackathons & Incubation programs.Social media:• Develop an editorial calendar for each client.• Execute and manage social media advertising (Facebook, Instagram, Linkedin, Twitter, Google, Quora, Youtube).•Schedule and engage with the community (Hootsuite/Buffer).• Report, analyse and optimise of each campaign.Content:• Oversee production of all graphics (landing page, banners, videos).• Deliver engaging content for email marketing, press releases, medium articles and social media posts.• Ensure all websites and communications align to client guidelines.Partnerships:• Research and identify potential partners within the EMEA tech ecosystem.• Nurture relationships and be the main point of contact to guarantee smooth process• Organising partnership focused activities - webinars, social campaigns, workshops.Event Management:• Develop concept with client, set deadlines, manage budget & run weekly team briefings.• Manage all external vendors, suppliers and freelancers.• On-site and online management including: Master of Ceremonies & Tech Mentor.Scouting/ Outreach:• Research-based sourcing to identify target prospects across the EMEA tech ecosystem.• Linkedin and online presence/engagement.•Onboard all participants, mentors & speakers.Email marketing:• Manage and report on email marketing campaigns and results; use results to determine ROI, make suggestions for improvements, and establish best practices.• Optimising campaigns via database segmentation based on performance.Reporting• Analyse and report on campaign performances - KPIs and ROIs.• Create best practices for internal team - based on comparative analysis.
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