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Malt Strategy
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Malt Strategy
Ressources
Tamara A.TA

Tamara A.

Digital Marketing & Ads Support

400 €/jour
Zurich, CH
3-7 ans
Meta Ads
Marketing Performance Analysis
E-commerce
Shopify
Google AdWords

Délai de réponse moyen : 1h

À propos de Tamara

I help small businesses with operational digital marketing and ecommerce support — especially when there is a need for reliable day-to-day help for a few hours per day.

My strongest experience is in Meta & Google Ads support, ecommerce operations and written business communication.

What I can help with:

• Campaign maintenance for Meta & Google Ads
• Basic campaign optimization and issue detection
• Reporting based on KPIs and campaign performance
• Product uploads for online stores
• Shopify & WooCommerce support

Thanks to my marketing background, clients receive more than simple task execution. While working operationally, I also pay attention to:

• SEO opportunities
• Campaign optimization suggestions
• Audience relevance
• Store presentation and user experience
• Performance insights based on campaign data

I recently moved to Switzerland and I’m actively learning German. Currently, I’m looking for flexible part-time collaboration (around 2–3 hours per day), online and/or hybrid.

Reliable, practical and easy to work with.
Art et artisanat
Culture
E-commerce
Fournisseurs de soins de santé
Produits de soins et d'entretien

  • Anglais

    Capacité professionnelle limitée

  • Allemand

    Notions

  • Russe

    Capacité professionnelle complète

  • Bulgare

    Bilingue ou natif

Accepte de travailler sur site
Zurich (jusqu’à 30 km)

Expériences

  • Free Freelancing
    Freelance Digital Marketer | Paid Ads & Marketing Audits
    CONSEIL & AUDIT
    octobre 2024 - Aujourd'hui (1 an et 8 mois)
    • Supporting small and medium-sized businesses with paid advertising and performance-focused digital marketing execution
    • Planning campaigns based on clear objectives, controlled budgets, and measurable KPIs
    • Conducting marketing audits and performance analysis using GA4, Meta Business Suite, and Google Ads
    • Applying structured testing and budget optimization to improve conversions and lead generation

    Selected results:

    • Achieved an average conversion rate of 4.19% and cost per conversion of €4.75 for an e-commerce business
    • Delivered CPA of €9 during a seasonal campaign through structured testing and optimization
    • Generated 333 inbound calls via Google Ads for a local service business
    • Improved paid search visibility with 65% of keywords in top positions
    • Managing and optimizing Meta Ads and Google Ads campaigns for e-commerce brands and local service businesses
    Campaign Planning & Execution Campaign Optimization E-commerce Local Services Marketing Performance Marketing
  • Zahara Consult
    Digital MarketingDigital Marketing Strategis (Contract)
    AGENCE & SSII
    août 2024 - septembre 2024 (1 mois)
    Sofia, Bulgaria
    • Planned, executed, and optimized Meta and Google Ads campaigns across multiple client accounts
    • Conducted competitor research and digital market analysis to support campaign structure and positioning
    • Analyzed campaign performance and user behavior to identify optimization opportunities
    • Performed keyword research and contributed to ad copy creation to improve relevance and efficiency
    • Collaborated with designers by preparing clear creative briefs for paid advertising assets

    Key results:

    • Increased average CTR from 6% to 10% across active campaigns
    • Reduced average CPC by 30% through structured testing and optimization
    • Conducted competitor research and performance analysis
    Competitive Analysis Keyword Research Ad Copywriting Google AdWords Meta Ads
  • Shumen Symphony Orchestra
    Digital Marketing Specialist
    CULTURE
    avril 2023 - août 2024 (1 an et 4 mois)
    • Planned and executed digital promotion strategies for concerts and cultural events
    • Implemented an online ticket sales system and integrated digital channels with on-site ticketing
    • Managed Meta Ads campaigns focused on event awareness, engagement, and ticket sales
    • Monitored campaign performance and optimized reach and engagement within very limited budgets
    • Supported audience growth and attendance through data-driven promotion strategies

    Key results:

    • Generated 174 on-site and 156 online ticket sales for a single event with a €20 ad budget
    • Achieved 1,937 post engagements within 3 days at €0.001 per engagement
    • Delivered 194 event responses over 4 days at €0.15 per response
    Meta Ads Digital Marketing Strategy Budget Optimization Event Marketing Content marketing
Consulter toutes les expériences de Tamara

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Formations

  • Master's degree
    University of Shumen "Konstantin Preslavsky".
    2017
    Master's degree
  • Bachelor's degree
    University of Shumen "Konstantin Preslavsky".
    2016
    Bachelor's degree

Certifications

Les certifications de Tamara sont accessibles uniquement aux membres Malt

Compétences

Google Tag Manager
Test A/B
IA et analyse de données
Définition et suivi des indicateurs (KPI)
Segmentation des utilisateurs
Marketing digital

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