Zeane Xemard

Launched a distribution business specialising in South African artisanal jewellery and handbags, through an e-commerce platform and a network of boutique partners. Designed the e-commerce website and defined the customer experience with a minimalist, performance-oriented approach. Developed and executed the marketing strategy, including SEO and digital content creation (photography, product descriptions, brand copy, social media content) to strengthen online presence, engagement, and sales. Managing end-to-end operations: supplier and customer management, stock flow oversight, process optimisation, and product availability assurance.

Led pre sales activities and managed RFPs. Established the company's brand identity and website, managing asset production, graphic design, and digital component integration. Executed marketing materials and supported digital communication initiatives to expand brand visibility within the target segment. Structured internal documentation to improve operational efficiency and streamline presales and tender processes.

Contributed to numerous advertising, commercial, and editorial productions for international brands. Collaborated closely with directors, creative teams, and production crews to ensure accurate and efficient execution of visual concepts. Managed and guided production teams in high-pressure environments.