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Aïcha D.AD

Aïcha D.

Product Manager / E-commerce UX & CRO Specialist

690 €/jour
7 projets
Paris, FR
3-7 ans

Délai de réponse moyen : 1h

À propos de Aïcha

Hello, I’m Aïcha.
Former Lead Digital Commerce Manager at LVMH, I now help DTC brands grow smarter and faster with sharp UX strategy and data-backed optimizations.

With 5+ years in E-commerce, I’ve seen what works (and what doesn’t). My job is to cut through the noise and give you clear, tailored strategies that grow your business.

💡What I Can Do for You
- E-commerce Strategy: positioning, funnels, and retention tactics that fit your brand
- Conversion Optimization (CRO): data-driven A/B testing aligned with your main goals
- E-commerce Audits: UX, SEO, and CRO reviews with clear, actionable takeaways

🚀 Who I Work With:
- DTC brands looking for quick, high-impact audits to uncover missed opportunities
- Teams that want long-term, strategic guidance to grow revenue sustainably

✅ What You’ll Get
- Actionable reports with tailored insights and benchmarks
- Step-by-step roadmaps laser-focused on your growth goals
- Expert recommendations on the best-fit tools and integrations

Want to start converting your traffic into sales? Let’s connect!
  • Français

    Bilingue ou natif

  • Anglais

    Bilingue ou natif

  • Espagnol

    Capacité professionnelle limitée

  • Portugais

    Notions

Accepte de travailler sur site
Paris (jusqu’à 10 km)

Expériences

  • Indépendant
    Product Manager / E-commerce UX & CRO Specialist
    COMMERCE DE DÉTAIL
    février 2025 - Aujourd'hui (1 an et 4 mois)
    Paris, France
    Former LVMH E-commerce Lead. I help DTC brands grow with smart UX strategy, CRO, and audits that turn traffic into loyal customers.
    E-commerce UX Strategy Conversion Rate Optimization (CRO) Product management
  • RIMOWA GmbH
    Lead Product Manager | E-commerce
    LUXE
    janvier 2022 - janvier 2025 (3 ans et 1 mois)
    Paris, France
    RIMOWA, an LVMH Maison, has been crafting iconic travel companions since 1898.

    As the Lead Product Manager for the global rimowa.com website:
    - I Led a team of 2 product owners and 3 UX/UI designers within an international organization
    - Defined the product vision and strategy
    - Managed feature conception, complex cross-functional projects, and third-party integrations
    - Drove conversion rate optimization (CRO) and personalization initiatives
    - Oversaw web performance, tracking, and data integrations


    Key Results:
    - Launched 10+ projects and client-facing features leveraging various technologies
    - Delivered omnichannel services that set new standards in our customer experience
    - Streamlined successful A/B test results, achieving uplifts between 5% and 20%
    Product roadmap Product management Team Leadership E-commerce Conversion Rate Optimization
  • Sisley
    E-commerce consultant
    E-COMMERCE
    octobre 2021 - décembre 2021 (3 mois)
    Paris, France
    Worked in the International Digital Team to launch E-commerce in Mexico and South Africa: project management and functional tests.
    Gestion de projet Project Management E-commerce Spécifications fonctionnelles Recette fonctionnelle

Avis

5,0

sur 2 évaluations

MatthiasM

Matthias

ONTEX SANTE France

Avis laissé le 20.09.2021

MatthiasM

Matthias

ONTEX SANTE France

Avis laissé le 03.09.2021

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Formations

  • Ingénieure généraliste
    Ecole Centrale de Lyon
    2020
    Specialized in Mathematics for Business applications
  • Web Developer
    Le Wagon
    2022
    6-month web development bootcamp (HTML, CSS, JS, SQL, Python)

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