Zhifeng Z.

Lycamobile est un opérateur de réseau mobile virtuel britannique présent dans 60 pays. Ma principale mission en tant que responsable de marché sectoriel, en l'occurrence la Chine, est de gérer et de soutenir tous les produits et offres liés au segment chinois et de proposer de nouveaux projets, plans de marketing et idées visant à la croissance du segment, et de les mettre en œuvre : 1. Gérer les activités de marketing et de vente du dudit segment, 2. Être responsable de la gestion de la promotion et du positionnement de la marque (produits et services), 3. Attirer la clientèle vers les produits Lycamobile et accroître ainsi la notoriété de la marque grâce à la création de campagnes marketing. 4. Développer le marché, 5. Créer des stratégies, 6. Mettre en place des plans de vente 7. Entretenir des relations avec les partenaires …

I was in charge of the overall planning, operation and management of the branch in Tanzania. I was responsible for planning a marketing strategy, conducting the corporate strategy, managing and motivating staff, training and supervising employees' performances, managing key client accounts, discovering and developing provincial agents, managing ERP system, Liaising with headquarters in China, creating sales and financial reports for the board office in China. And since the staff turnover, I also took on the additional duties of logistics manager when there was a gap in the position for two months. And within this experience, I managed to implement a Kaizen/Lean management plan for the warehouse, improve the logistical processes, and communicate with the sea forwarder about the import procedure. During this role, I successfully managed a cross-cultural and global team of 20 employees. And I managed to meet the sales targets and expand the company's business in Tanzania. (Industry/Sector: Baby products, such as feeding bottles, diapers, silicone pacifiers, etc.)