À propos de Claire
Français
Bilingue ou natif
Anglais
Bilingue ou natif
Espagnol
Capacité professionnelle complète
Indonésien
Capacité professionnelle limitée
Expériences
- L'Oréal SA - L'Oréal FranceE-Commerce Manager - YSL DMIaoût 2022 - février 2026 (3 ans et 6 mois)Paris, FranceHelping the brand and countries to grow their visibility online with an excellent master website and new features developments along the year.Website development: working on the Master website development: UX/UI, SEO, build features, apply brand strategy.Content: integrating product launches and promo campaign with our creative and webmastering agencies.Day to Day:Secure cross-team dependencies (Marketing, CRM, Webmastering, Creative Agencies, Regions - 26 Countries)Improve processes and ways of workingArbitrate priority and resource conflictsLocalization support: localization kit with xml + new Features Releases notes every sprint.Services: Implementation of different digital services in our website, with new features, content and assets to ensure the visibility and the try-on of the different services such as VTO.Foster collaboration with IT teams and ensure continuous improvement and upgrading of the site ( YSL Design System).Prepare and enhance internal communications and presentations for senior management (Head of E-Commerce, DMI Direction Team)Communication & presentations: contribute to the structuring and delivery of management-level deliverables
- L'Oréal SA - L'Oréal FranceE Commerce Manager Kiehl'sMODE & COSMÉTIQUESjanvier 2021 - juillet 2022 (1 an et 7 mois)Paris, France•Creation and implementation of animation plans for a portfolio of 6 Kiehl's E-Commerce sites (Belgium, Netherlands, Switzerland, Norway, Sweden and Denmark): catalog management, CRM plan and promotional plan.•Coordination between the digital teams of 6 countries, the external agencies and the global marketing department.•Drive customer acquisition, retention and growth through digital marketing and a seamless online customer experience, including managing CRM, loyalty programs and ensuring efficient delivery and return processes.•Work closely with head office marketing to define and adapt the consumer experience and e-merchandising.•Foster collaboration with IT teams and ensure continuous improvement and upgrading of the site.
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Formations
- Master Digital Marketing & E CommerceSup De Co Montpellier2012Business School formation (ESC) specialized the last year on Digital & E Commerce.
Certifications
- seolive mentor2023
- seaLive Mentor2024