Description

I lead Product x GTM for creative tech startups.

MY PROFILE

8+ years of experience shaping and growing creator-driven and media consumer solutions.

Ex Meero, Majelan, Pinterest.

Entrepreneurial mindset, mainly focused on 0 to 1, user activation & early growth strategy.

YOUR NEED

As a fractional Product Lead or Senior (Growth) Product Manager, I will help your team ship impactful products aligned with your desired positioning and growth objectives. Get strategic and hands-on expertise on:

👉Product execution

— Refine your strategy, aligning your roadmap with your vision, positioning & objectives.

— Implement data-driven frameworks (including North Star/KPI tree definition).

— Deliver quick MVP/features before iteration, with strong look-and-feel.

👉 Product growth

— Optimize your AARRR funnel per each GTM channel.

— Improve activation & stickiness (onboarding simplification, CRM automations).

— Generate user referrals.

👉 Product/market alignment

— Augment your market analysis & fuel your discovery with customer research.

— Shape your product narrative, focusing on your primary target & most distinctive value.

— Craft & execute impactful go-to-market plans to boost adoption.

Feel free to reach out!

Domaines d’expertise

Langues

Français
Bilingue ou natif
Anglais
Bilingue ou natif
Italien
Capacité professionnelle complète

Préférences en matière de lieu de travail

Accepte de travailler sur site

Lyon (jusqu’à 10 km), Paris (jusqu’à 10 km), Marseille (jusqu’à 10 km)

David Balagna
Product Management & Go-to-Market Partner
EDITION DE LOGICIELS
juin 2023 - Aujourd'hui (3 ans)
Product advisory & fractional (Growth) Product Management.

Focused on 0 to 1, user activation, and early growth strategy for creative tech companies.

Currently: CyGO Venture Studio

Past projects:
↳ Meero (Strategy) - AI media editor for online sellers
↳ Antler (MVP) - Creator dashboard for music scouting
↳ T&F Média (Strategy) - FR platform for conservation magazines
↳ Fivegem (Discovery) - AI curation app for cultural goods
↳ Matrice x Paris 2024 (Strategy) - Learning platform for creatives
↳ YouPray (Strategy) - Audio app for prayer & meditation
↳ Newtone (GTM) - AI copywriter for eCommerce
↳ Amplify (Day Zero) - Automated ad manager for SMEs
Product Strategy Product-Led Growth Product Marketing MVP
Bulldozer Collective
Product Growth Advisor
EDITION DE LOGICIELS
septembre 2024 - Aujourd'hui (1 an et 9 mois)
Growth expert collective.
Roles: Product advisor, PLG advisor, fractional Head of Growth.
Focused on product positioning & go-to-market strategy.
Product Growth Positioning Go-to-market Strategy
Antler
Founding Product Manager, MusicTech
CAPITAL-INVESTISSEMENT
mars 2024 - juillet 2024 (5 mois)
Paris, France
10-week entrepreneurial residency. Focused on MusicTech opportunities.
Led MVP scoping, prototyping & design.