Description

Bonjour 👋

After a few years spent within Google’s mobile apps team, I am now helping companies bring their apps in the hands of millions of users. I have worked with top mobile gaming & apps studios implemented in EMEA, scaling their activity, from app-first businesses to adfunded and IAP monetized mobile games.

> User acquisition & re-engagement

Having helped dozens of international mobile gaming studios launch and scale their activity, I have developed a strong expertise in paid user acquisition through the Google Ads tools across the whole game lifecycle.

> Strategy

Develop successful go-to market mobile advertising strategies, climbing through the app stores charts.

> Product management

Build the right tools to efficiently monitor and pilot your mobile app advertising activity.

Come say hi!

Langues

Français
Bilingue ou natif
Anglais
Bilingue ou natif

Préférences en matière de lieu de travail

Accepte de travailler sur site

Paris 12e Arrondissement (jusqu’à 50 km)

Google
Growth Manager (Mobile Apps - Gaming)
CONSEIL & AUDIT
juillet 2019 - juillet 2021 (2 ans)
Managing a portfolio of $15m+ per quarter of the main mobile games developers in France.

• Develop successful mobile advertising strategies powered by machine-learning-based tools.
• Organization and participation in marketing events to promote Google’s user acquisition solutions.
• Data analysis to determine accurate users’ behavior patterns.
• Sales and business development of Google App Promotion products.
• Consult on market entry & export strategies for user acquisition.
• Onboarding Lead of the of the global App team.
Google
Customer Experience Specialist & Operations Lead (FR)
CONSEIL & AUDIT
septembre 2017 - mars 2019 (1 an et 7 mois)
• Account Strategist: as a technical consultant on Google Ads products for Tier 1 clients & partners. Daily tasks involved complex problem solving, collaboration with Sales & Tech teams, analytical and communication skills.

• Operations Lead FR: Supervision of the operations of the FR team representing 15 people on two sites, overseeing all real-time operations, as well as developing analysis and forecasts for capacity planning.

• Escalation Lead FR: Sales strategic partner, main point of contact for major customers’ escalations with high revenue at risk.