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Hermine SavaryHS

Hermine Savary

Chef de projets senior CRM Marketing Communication

560 €/jour
Paris, FR
8-15 ans

Délai de réponse moyen : 1h

À propos de Hermine

Créative, collaborative et passionnée du marketing de luxe et du retail; de la gestion de la relation client, mais aussi des stratégies de communication.

Forte de plus de dix ans d'expérience dans le commerce de détail et le marketing de haut niveau, je sais m'adapter rapidement à vos challenges et besoins divers.

- Brand | Communication | Influence | Partenariats notamment en BtoC dans le secteur du retail

- Marketing | Acquisition | Conversion | Fidélisation en BtoB et BtoC
  • Français

    Bilingue ou natif

  • Anglais

    Bilingue ou natif

  • Espagnol

    Capacité professionnelle limitée

  • Italien

    Notions

Accepte de travailler sur site
Paris (jusqu’à 50 km)

Expériences

  • Aubade Paris
    International Senior Omnichannel Marketing Manager
    août 2021 - Aujourd'hui (4 ans et 10 mois)
    Paris, France

    - Designing, managing and deploying the marketing and communication strategy for commercial operations and seasonal collaborations
    - Supporting the Brand manager in the development of future collaborations
    - Ensuring the successful deployment of marketing campaigns, anticipating blockages and meeting deadlines
    - Leading marketing, ecommerce and retail projects for omnichannel customer experience operations
    - Responsible for the production and maintenance of a seasonal marketing plan in partnership with all marketing departments (CRM, social media, VM, trade)
    - Coordinating the teams for the deployment of the marketing plan
    - Managing of photo shoots for AW22 and SS23
  • Aubade Paris
    International CRM and Social Media Manager
    février 2021 - août 2021 (6 mois)
    Paris, France

    - Defining and driving omni-channel client strategies for B2C and B2B optimizing acquisition, retention and marketing plan for Europe
    - Conceiving, creating and deploying the loyalty program of the brand
    - Developing clienteling strategy and top clients experience
    - Briefing and following up of e-marketing campaigns and management of retail campaigns
    - Managing, monitoring of key clients KPIs and sharing with top management
    - Working collaboratively with key partners : e-commerce, retail, IT and external partners
    - Defining and driving of the social media strategy
    - Managing a team of two persons
  • Chateau de l'Epinay
    Client Experience Manager
    juin 2020 - novembre 2020 (5 mois)
    Angers, France
    The Château de l'Epinay is a beautiful Hotel, Spa, Restaurant in Anjou which advocates a reduction of the ecological footprint, and a more eco-responsible development.
    - Customizing client relations to ensure clients' stays are in line with our brand image and expectations
    - Identifying means of increasing productivity and efficiency within the front desk team
    - Responsible for ensuring that diary management is effective and in line with strategy
    - Demonstrating excellent creative skills to provide innovative set-ups, menus and functions for groups
    - Developing the Events branch

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Formations

  • Master of Management
    IÉSEG School of Management
    2013
    Master in Management, Marketing
  • Marketing Thesis, Marketing
    IÉSEG School of Management
    2012
    Marketing Thesis, Marketing

Compétences (10)

Catégories