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Ines B.IB

Ines B.

Ads Expert | Certified Senior Media Buyer

770 €/jour
Paris, FR
3-7 ans

Délai de réponse moyen : 1h

À propos de Ines

👩🏾‍💻 7 years of experience in digital marketing
✅ 7 certifications (META, Twitch, GA4, LVMH)
🇫🇷/🇬🇧 Bilingual French and English
💶 Managed more than 100K€ monthly budget

Reasons to work with me:
During the last 10 months :

👉🏾 Launched paid campaigns with over 200 content creators on TikTok, META, and YouTube across Europe and the USA.
👉🏾 Developed effective paid media strategies for over 70 brands across sectors including public organizations, food, fashion, and high-tech.
👉🏾 Exceeded campaign targets by 130% on average for brand awareness and by 120% on average for traffic.

With over 7 years of experience in online marketing, I am a data-driven and tech-savvy professional who has worked for award-winning digital agencies such as Ogilvy Social.Lab in Brussels and 77 Agency in London. My goal is to help businesses and entrepreneurs achieve their objectives while offering strong digital expertise. Whether you're a startup or an established company, I will deliver digital strategies tailored to your business.


Here's what I can offer you:
1. Paid Social Audit, Management and set-up across various platforms, including META Ads, YouTube ads, Tiktok Ads, Twitter ads, Twitch ads, and Snapchat Ads, with tracking and reporting. I am a certified professional in META (Facebook) and Twitch (a subsidiary of Amazon).

2. Paid Media Strategy that covers everything from traffic acquisition, conversion, audience targeting for D2C and B2B strategy, budgeting approach, project management.


If you seek a competent individual capable of producing exceptional outcomes via inventive and efficient digital approaches, your search ends here. Collaborate with me to elevate your enterprise to new heights!

#readytohelp


  • Français

    Bilingue ou natif

  • Anglais

    Capacité professionnelle complète

Accepte de travailler sur site
Paris (jusqu’à 10 km)

Expériences

  • Bloom Digital
    Paid Media Expert
    RÉSEAUX SOCIAUX
    octobre 2023 - Aujourd'hui (2 ans et 7 mois)
    Paris, France
    Deliver creative paid media strategies that achieve multiple goals (awareness, consideration, conversion) by recommending the best channel mix to maximize ROI.
    • Develop and execute paid media strategies to help clients achieve their business and financial objectives.
  • Ogilvy Social.Lab Belgium
    Paid Media Strategist
    RÉSEAUX SOCIAUX
    février 2021 - avril 2022 (1 an et 3 mois)
    Brussels, Belgium
    I was responsible for developing a comprehensive paid media strategy for clients, taking into account their goals and objectives, and translating them into measurable KPIs. I was analyzing campaign results, identify areas for optimization, and make actionable recommendations to improve performance

    • Developed highly effective paid media strategy and digital media guidelines for successful campaign launches.

    • Supervise campaigns monitoring and ensure it is optimized on the key metrics and KPIs defined in media plans

    • Provide monthly in-depth analysis of performances to our client, and share media recommendations to identify business and optimization opportunities
    paid social paid media Réseaux sociaux Facebook Ads Instagram Ads Pinterest Ads Encadrement d'équipe TikTok Ads
  • Ogilvy Social.Lab Belgium
    Social Media Campaign Manager
    RÉSEAUX SOCIAUX
    janvier 2019 - février 2021 (2 ans et 1 mois)
    Brussels, Belgium
    I was conducting daily monitoring, analysis, and optimization of campaign performance for four clients, consistently delivering results that met or exceeded their targets.

    • Developed and execute highly effective paid media plans and digital media guidelines for successful campaign launches that maximized ROI and engagement.

    • Provided clients with monthly in-depth analysis of campaign performance, including actionable media recommendations that identified key business opportunities and optimization strategies.

    • Leveraged deep knowledge of media industry trends, emerging technologies, and best practices to drive ongoing improvements and innovation in client digital campaigns.
    Paid social Paid Media Facebook Ads Stratégie réseaux sociaux TikTok Ads Instagram Ads Pinterest Ads LinkedIn Ads Twitter Ads Snapchat Ads

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Formations

  • Master of Commerce
    EMLV - École de Management Léonard de Vinci
    2013
    Master 2, E-Commerce
  • Master of Management
    EMLV - École de Management Léonard de Vinci
    2012
    Master 1 Brand Management, Marketing

Certifications

Compétences (55)

Catégories