Manon Gaziello

As a Strategic Image Consultant, I am helping startups increase perceived value & credibility to grow faster and raise smarter.

Deliverables include:

✦ Strategic positioning & brand narrative

✦ Visual territory framing (moodboard, style benchmarks)

✦ Content direction & editorial frameworks (organic + paid)

✦ Personal branding strategies for founders

✦ Investor-ready storytelling & pitch alignment

✦ Strategic support for brand deployment (site, socials, press)

I combine public affairs know-how with branding expertise to align perception with ambition — increasing perceived value and accelerating traction.

Led strategic communication for a smart city tech startup operating in an institutional and consortium-based environment. My role focused on aligning the company’s voice with its ambition and audience expectations.

Deliverables & scope:

✦ Brand positioning refinement & storytelling strategy

✦ Messaging architecture and narrative building

✦ Creation of press materials (media kit, press releases, Q&A briefs)

✦ Media relations: journalist outreach, interview prep, reputation management

✦ Project communication management within multi-stakeholder consortium

✦ Internal coordination: managing junior comms team & freelancers

✦ Stakeholder presentations & strategic meetings with institutions

This mission combined high-level messaging work with operational execution across press, partnerships, and institutional positioning.

Supported strategic communications for the Prefecture’s interministerial department (Regional State Authority), reporting directly to the Government Representative. Operated in a high-stakes environment requiring institutional alignment, clarity of message, and political sensitivity.

Scope & Deliverables:

✦ Contributed to crisis communications & emergency public information

✦ Drafted press releases, public speeches, and official statements

✦ Coordinated messaging between national ministries and local authorities

✦ Liaised with regional media to ensure narrative consistency

✦ Advised on communication for public policy rollouts and institutional campaigns

✦ Supported stakeholder relations and event communication at the national level

This mission required strategic thinking, high reactivity, and precision in delivering institutional communication with impact.