À propos de Marguerite
As a Digital marketing consultant specialised in Google Ads, I set up and optimize your account to ensure the highest ROAS of your campaigns. I also provide a complete audit of your current account and existing campaigns, help set up GTM and Google tracking tags.
Services available in French, English and Spanish.
- 3 years of experience as a Google Ads Product Trainer and Account Strategist for Key Accounts and SMB (Markets: South Africa, Middle East, Russia).
- 400+ accounts optimised in various industry, in English and French
- 150+ new recruits trained and onboarded for the Google Project
- Average budget of 30k-100k€ allocated monthly through full funnel strategies
- Tag management using GTM
- Bi weekly and monthly analytics & performance reports
Français
Bilingue ou natif
Anglais
Bilingue ou natif
Espagnol
Capacité professionnelle complète
En télétravail uniquement
Travaille majoritairement à distance
Expériences
- TELEPERFORMANCEGoogle Ads Product TrainerCONSEIL & AUDITjanvier 2023 - septembre 2023 (8 mois)Barcelone, EspagneTrain and develop experienced teams in-house and those starting out as new recruits :- Provide specialised and advanced training to acquire additional skills and keep them up to date with Google products.- Design customised programmes that address the specific needs of each team.- Regularly evaluate the impact of training, measuring the increase in knowledge and skills.- Create specific content adressing specific area of knowledge, products and system adjustment and strategies
- TeleperformanceGoogle Ads Key Account Specialist & Internal TrainerCONSEIL & AUDITjuin 2022 - décembre 2022 (7 mois)Barcelona, SpainAccount strategist for 100+ large accounts (Russia, Middle East, Africa) in French and English. Product Specialist and Internal Trainer for the latest Google products on Google Ads.
- TeleperformanceGoogle Ads Specialist for EMEA SMB (Russia, Middle East, Africa)CONSEIL & AUDITmai 2021 - juin 2022 (1 an et 1 mois)Barcelona, SpainGoogle Ads account strategist for Small and Medium Businesses (French and English).- Over 300 accounts managed in a year- Optimisation of existing campaigns (GSN, Display, Youtube, Pmax, Discovery)- Deep analysis of competitive metrics and overall account data- Conversion tracking tag implementation- Creation of new campaigns based on clients goals- Tailored services provided for various industries and budgets
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Formations
- MSC in International Business & ManagementIÉSEG School of Management2021MSC in International Business & Management
- Master in International Economics & Finance, Faculdade de Economia do Porto (FEP)FEP U. Porto – Economics and Management2019Master in International Economics & Finance, Faculdade de Economia do Porto (FEP)