Maria Fernanda Alba J.

I am a brand designer based in Paris, specializing in visual identity and art direction.

I help brands, entrepreneurs, and creators build strong, cohesive, and distinctive visual identities.

My approach combines aesthetics, storytelling, and strategy to create identities that are not only beautiful but also impactful and memorable.

My career path has led me to work at the intersection of design, fashion, and branding, particularly through the creation of my own brand, where I developed a holistic vision of brand identity - from concept to execution.

Today, I specialize in:

• Visual identity (logo, brand guidelines)

• Art direction

• Social media design

• Branding & rebranding

I work with clients across various industries, tailoring each project to their unique context and objectives.

✉️ Available for freelance projects