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Maria U.MU

Maria U.

Marketing Expert & Content Creater & GER Transla.

500 €/jour
Geneva, CH
8-15 ans

Délai de réponse moyen : 1h

À propos de Maria

Hello! I am a professional translator and proofreader specializing in English and French to German translations, as well as German proofreading. I ensure precise, culturally accurate translations and polished texts that stand out. With experience in marketing, I also provide advice to help you craft strategies and messages tailored to the German-speaking audience. Whether you need accurate translations, flawless proofreading, or marketing insights, I’m here to help you succeed. Let’s bring your ideas to life in perfect German!
  • Anglais

    Bilingue ou natif

  • Allemand

    Bilingue ou natif

  • Français

    Bilingue ou natif

  • Tchèque

    Notions

Accepte de travailler sur site
Geneva (jusqu’à 50 km)

Expériences

  • Visilabgroup
    Content & Marketing Specialist
    SANTÉ & BIEN-ÊTRE
    octobre 2024 - janvier 2025 (3 mois)
    Geneva, Suisse
    Digital Content & Marketing Specialist – Visilab Group
    As part of the digital team at Visilab Group, I developed the branding strategy to align with the company’s vision and future goals. I managed the content strategy and operational copywriting, ensuring a strong and consistent digital presence. Additionally, I led trade marketing negotiations with key partners such as Johnson & Johnson and Alcon, securing investments to design impactful digital campaigns. These initiatives were aimed at driving website traffic, engaging customers, and increasing online sales.
    Branding Content marketing Copywriting Trade marketing
  • Wella Company
    Marketing Project Manager OPI / Sales Trade Marketing Senior Analyst I
    janvier 2024 - septembre 2024 (8 mois)
    Geneva, Switzerland
    As the Trade Marketing Manager for OPI, a leading high-end nail polish brand in Switzerland, I drive strategic initiatives to enhance brand visibility and growth across key accounts and the retail market. Key Responsibilities:
    - Product Referencing: Manage product referencing and negotiate order placements with key accounts. Collaborate with supply management to develop product materials and tailor assortments to client needs.
    - Market Launches: Analyze product performance to maximize sell-out potential. Coordinate local promotional activities and lead product launches to optimize market presence and reduce overstock.
    - In-Store Displays/Furniture: Organize planning and transformation of in-store displays, ensuring successful POS openings and transformations. Manage logistics and quality control of merchandising elements.
    - Logistics and Order Management: Oversee order management and transport planning, coordinating quality controls to maintain display standards.
    - Merchandising Mandates: Direct external agencies to maintain consistent brand image, monitor budgets, and collaborate with the sales team to address client needs.
    - Key Account Projects: Identify business drivers to enhance sell-in and sell out, strengthen relationships with key accounts, and participate in strategic meetings. Achievements:
    - Lead successful OPI product launches and initiatives, increasing brand visibility and market share in Switzerland.
    - Improve logistics processes to enhance efficiency and reduce costs.
    - Build strong relationships with key accounts, driving brand growth and customer satisfaction.
  • Chubb Sicli Switzerland
    Marketing Manager
    avril 2018 - janvier 2024 (5 ans et 9 mois)
    Plan-les-Ouates, GE, Switzerland
    In this role, I led and executed comprehensive marketing strategies that significantly enhanced brand visibility, audience engagement, and business growth across multiple channels. My core responsibilities included:
    - Developing and managing strategic marketing campaigns: Created targeted, impactful campaigns aligned with business objectives, resulting in greater brand presence and audience reach.
    - Overseeing advertising and social media efforts: Managed content calendars, social media accounts, and ad placements, driving meaningful engagement across platforms and increasing web traffic.
    - Analyzing and optimizing campaign performance: Utilized analytics to track key performance metrics, enabling data-driven adjustments that improved the effectiveness and reach of campaigns.
    - Producing marketing materials: Coordinated with internal teams and external vendors to produce high-quality marketing materials, streamlining production workflows and ensuring timely delivery.
    - Managing marketing budgets: Developed and tracked budgets to ensure resources were allocated effectively, maximizing the impact of each campaign.
    - Implementing digital marketing initiatives: Spearheaded SEO, content marketing, email, and online advertising efforts, leading to substantial gains in audience interest and lead generation.
    - Collaborating cross-functionally: Worked closely with sales, product, and other departments to align goals, support lead generation, and enhance customer acquisition, directly contributing to company growth.
    - Leading content creation and message alignment: Created and curated content for both internal and external platforms, ensuring a consistent and cohesive brand voice.
    - Training and development: Provided communication training to teams, including workshops on effective email practices and presentation skills, fostering better collaboration and internal communication.

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