À propos de Maryam
Français
Bilingue ou natif
Anglais
Bilingue ou natif
Arabe
Capacité professionnelle complète
Espagnol
Capacité professionnelle limitée
Expériences
- FreelanceExperience Design & Brand Consultantjanvier 2024 - Aujourd'hui (2 ans et 5 mois)YEO Messaging Website design refreshLisbon Insiders (Guide for where to eat, sleep or wander) Website manager to boost conversion: audit, SEO optimisation, marketing campaigns.Arwa Al Banawi (Saudi leading fashion brand) Content production on Shopify for website brand refresh "Arwa the brand".Graff (Diamond jewellery website) Navigation mockups for A/B testing website prototypes.Thesis Inc (Web 3 VC) Brand guidelines, userflow, prototyping and presentation for web 3 app pitch.
- CenomiProduct & Brand Design LeadE-COMMERCEjuin 2023 - décembre 2023 (7 mois)Riyad, Arabie saouditeDriving Cenomi through a full design refresh to better fit the Saudi audience & redefined Cenomi's iOS and web digital experiences to get ready for soft launch prior to the merger with Trendyol.Led a comprehensive design overhaul, reshaping Cenomi's digital identity for the Saudi audience with an Arabic-first approach.Orchestrated successful collaborations among design, UX, and business teams, resulting in a well-received brand transformation.Elevated shop experiences, forging partnerships with industry giants like Inditex group and Faces through improved communication strategies.Implemented intuitive search systems and enhanced shop exposure within the CMS, amplifying user interactions.Pioneered an Arabic-centric design strategy, optimizing content and components for effective audience engagement.Spearheaded the successful MLP+ soft launch, actively driving feature enhancements and seamless cross-team collaboration.
- TrouvaHead Of Design (Product Design & Brand)E-COMMERCEjanvier 2022 - août 2022 (7 mois)Lisbon, PortugalReporting to the founder & CEO, I was in charge of creating a strong brand identity, design strategy & team culture to establish an impactful brand awareness, consistency & efficiencies across all platforms.Setting a united vision across the end to end experience and processes for both product and brand teams.Recruiting a new product team in Lisbon, while managing the brand team in London.Instaured a strong design voice for the whole business to work towards the same goals leading to better customer awareness with a consistent brand identity.Enhanced engagement through compelling ads & A/B testingEstablished a best in class Core design systems
Recommandations
Soyez le premier à recommander Maryam
Contribuez à la réussite de ce freelance en partageant votre expérience de collaboration avec lui.
Ces profils de freelance correspondent également à vos critères
Agatha Frydrych
Backend Java Software Engineer
4.7
(3)
2
Baptiste Duhen
Fullstack developer
4.6
(4)
5
Amed Hamou
Senior Lead Developer
4
(2)
7
Audrey Champion
Web developer
4.3
(3)
4
Formations
- MFA, Design and TechnologyParsons School of Design - The New School2010MFA, Design and Technology
- BFA, Graphic Design - Major in New MediaEcole Intuit/Lab - Paris2008BFA, Graphic Design - Major in New Media