Mide O.

Design emails, flows, and retention systems for DTC brands in wellness, baby, lifestyle, and health. My work blends clean visual design with conversion psychology, ensuring emails look premium and drive measurable revenue.

I’ve supported multiple brands across Australia, the US, and Nigeria — managing launches, rebuilds, VIP campaigns, BFCM strategies, early-access funnels, and retention fixes that improve consistency and results month after month.

Integrated brand visuals, typography, and reduced florals to create a confident, minimalist feel

Managed mobile optimization, favicon setup, and future-ready structure for expansion

Simplified user flow with clear CTAs to explore films, get in touch, or follow on social media.

Collaborative Design: Partnered with cross-functional teams to design and refine user interfaces for internal tools and customer-facing eCommerce platforms, contributing to a 20% reduction in user error rates.