À propos de Mohamed
💼 Salesforce Consultant | Administrator | Business Analyst
I help companies optimize their Salesforce and CRM ecosystems by aligning business needs with technical solutions. With experience in digital transformation projects, product ownership, and international environments, I bring a mix of technical expertise, analytical skills, and user-centric thinking.
✅ What I do for clients:
Salesforce Administration & Business Analysis: process mapping, user stories, dashboards, automation, data quality.
CRM & Digital Projects: design and deployment of hubs, internal communication tools, and client-facing solutions.
Product Management: discovery interviews, experience mapping, UX/UI collaboration, backlog prioritization.
Marketing & Data: CRM campaigns, customer insights, and tailored content strategies.
✨ What sets me apart:
Triple certified: Salesforce Administrator, Business Analyst, AI Associate (Marketing Associate in progress).
Agile mindset (Scrum/Agile certified) with hands-on experience in international, cross-functional teams.
Fluent in English, French, and Arabic, with working knowledge of Russian.
Ability to bridge business and technical teams, ensuring smooth collaboration and impactful results.
📌 Typical projects I work on:
Salesforce org audits, configuration & enhancements.
CRM and marketing automation setup.
User research and functional specifications.
Dashboards, reports, and process automation.
Product redesign and digital transformation initiatives.
Français
Bilingue ou natif
Anglais
Bilingue ou natif
Arabe
Bilingue ou natif
Russe
Capacité professionnelle limitée
En télétravail uniquement
Travaille majoritairement à distance
Expériences
- DAENProduct Manager / Product Ownerdécembre 2024 - Aujourd'hui (1 an et 6 mois)Paris, France• Led the redesign of a web application helping beekeepers better protect their hives against environmental threats.• Discovery: conducted 15 user interviews, built experience maps, and designed personas to capture real on-field needs.• Delivery: wrote User Stories, prioritized features, and contributed to product backlog management.• Collaborated with the technical team on UX/UI design: ideation, wireframes, and interactive prototypes.
- SEGULA TechnologiesCRM & Digital Analystoctobre 2023 - septembre 2024 (11 mois)Nanterre, France• Designed and deployed a SharePoint-based digital hub to centralize all key stages of the employee journey (recruitment, contracts, client assignments, templates, and market insights) as part of a digital transformation initiative.• Collected tools, resources, and best practices from HR, sales, marketing, and technical teams to map and structure the employee journey within the hub.• Created functional wireframes and prototypes for the hub, iterating with stakeholders until final approval and rollout.• Conducted market and competitor research across 20+ countries to support commercial strategies in France and internationally.• Designed and distributed internal and external newsletters using CRM tools (e.g., Brevo) to boost communication and engagement.• Developed marketing materials tailored to key sectors such as aerospace, automotive, energy, healthcare, and telecommunications.• Analyzed customer data in Salesforce to guide the creation of targeted content (e.g., LinkedIn posts, client presentations).
- ClickedSalesforce Administrator & Business Analystoctobre 2022 - octobre 2023 (1 an)San Francisco, CA, USA• Collaborated with a team of five to apply the Salesforce Professional Services Methodology (Discover, Define, Design, Deliver, and Deploy) to elicit client requirements and define actionable business cases.• Mapped and analyzed business processes using Lucidchart, identifying inefficiencies and designing scalable solutions.• Developed detailed user stories and acceptance criteria to ensure alignment with client needs and expectations.• Created and customized validation rules, reports, and dashboards to improve data accuracy and visibility.• Configured case management features, including Email‑to‑Case, Case Assignment Rules, Case Escalation Rules, Auto‑Response Rules, and Queues, to streamline customer service operations.
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Formations
- Master of ScienceSTUDENCY2024Business Management (Marketing & Commerce)
- MasterN. I. Lobachevsky State University of Nizhny Novgorod2021Management of Business and Finances