Nicolas Derville

En recherche pour racheter et développer une PME manufacturière et/ou commercialisant des produits ou services à destination des entreprises (B2B).

Served global MNCs across various industries including FMCG, Retail, Financial Services and Pharma.

• Focused on marketing & sales strategy helping companies activate consumer-centric growth and transformation

• Areas of expertise included (i) Growth Strategy : market entry, market segmentation & sizing, portfolio strategy; (ii) Brand & Experience: brand positioning & architecture, customer journey, innovation development; (iii) Organization : change management

• Run workshop with C-suite level audience including global CEOs / CMOs, developed recommendations for 3 YP strategic road map

• Led team of sr. consultants/consultants and cross-functional partners - responsible for management, training and mentorship

• Led business development and practice building initiatives

Participated to the regional expansion of Kantar Vermeer office, now Kantar Consulting, in the Asia Region. Led growth and brand strategy engagements in China, across a wide range of industries, 50% of engagements with Multinational Firms and 50% with Local Chinese players. Advised international firms with their market entry strategies. Supported global players already established in China, with their in-market growth and portfolio strategies, including Marriott International, AB InBev, Castrol/BP. Led brand-led business transformation strategy for Chinese clients such as Huawei, Midea, Youku, Jahwa, and China Eastern Airlines. Projects included Global expansion; brand positioning; portfolio and brand architecture; organization design and capability building, and brand financial valuation.