Description

Strong entrepreneurship professional with a demonstrated history in marketing/communication (19 years): focus on digital, social, activation & event communication.

Business experience with the US, and Western/Central Eastern Europe:

- Result-driven approach & Creative mindset

- Opened and managed representative hub and office abroad.

- Ability to work in fast-paced environments & multi-cultural team management.

- New business development.

- Client management in various sectors: corporate, entertainment, automotive, insurance, luxury, FMCG, technology.

- Fluent in French, English.

Langues

Français
Bilingue ou natif
Anglais
Capacité professionnelle complète

Préférences en matière de lieu de travail

Accepte de travailler sur site

Paris (jusqu’à 50 km), Paris (jusqu’à 20 km)

Soleil Noir
Founder / Chief Operating Officer
AGENCE & SSII
février 2000 - février 2016 (16 ans et 1 mois)
Paris, France
Soleil Noir was the most awarded interactive studio in France, before its acquisition by McCANN in 2013.

I was in charge of the agency including P&L, Business development, Strategic recommendations, Internal Process and HR.

My role was to manage and coordinate more than 100 people during this exciting adventure.
Generating more than 1M€ / year in pitching and up-selling projects

Main clients :

Disney Television France & Europe - 10 years of collaboration
Launch of +100 digital projects including websites, digital activation, community platform, creative contest.

Nespresso - 6 years of collaboration
Launch of +50 projects including new nespresso.com, product & promotional websites, mobile application, retail content.

Samsung / Cheil - 5 years of collaboration
Launch of +40 projects including promotional & product websites, media campaign, banners, newsletters

Dior - 5 years of collaboration
Launch of +30 projects including first worldwide Dior iPhone application, international products websites, media campaign, banners

Ubisoft - 5 years of collaboration
Launch of +30 projects including AAA experience websites, media campaign, banners, newsletters

Alfa Romeo - 2 years of collaboration
Launch of the new experience 159 campaign
Digital activation, banners, newsletters

Virgin Music - 5 years
Launch of +30 projects including promotional artists websites, newsletters

Jaeger LeCoultre
- international iPad Application for the Geophysic model
- Content creation for the international website

Studio Canal
- "Casse tete Chinois" launch of digital campaign including experience website, social activation and media
- "Avril et le Monde truqué" launch of the digital campaign including experience website, social activation and media

Others significant clients :
Axa, L'Oréal, France Televisions, evian, Orchestre de Paris, Univers Poche, Présidence de la République
Création d'entreprise Business development Conseil Communication digitale Stratégie de communication
McCANN Paris
Managing Director / Global Head of Digital
AGENCE & SSII
mars 2013 - février 2016 (3 ans)
Clichy, France
In charge of the digital scope of the agency including P&L, Business development, Strategic recommendations.

- Managing and coordinate more than 50 people
- Member of the CoDir
- French Member of the International McCANN e-learning program
- French Member of the European Digital board

Main clients :

Nespresso - All 360° and digital Campaign and platform for french market
- What Else - Digital activation - Social Media
- Limited edition - Digital activation
- Nespresso RSE - Digital platform - Content creation
- Nespresso HR - Digital platform - Content creation
- Nespresso Event - Digital platform - Content creation

Nestle - General Mills
- Cookie Crisp - Launch of a promotional website and mobile applications in 16 countries
- Cini Minis - Launch of a promotional website in 16 countries
- Nesquik - Launch of the new digital brand platform - Content creation

L'Oreal
- Provost - Digital activation of new hair product including influencers
- Manga - Digital & social activation of a new lipstick product
- Elseve - Digital & social activation of the haircaire range

Fishermans Friend's - Solinest
Global brand activation including Digital / Content / Event / CRM / Media
Award : Grand Prix Stratégies de la communication événementielle.

The Economist
Pride and Prejudice - Launch of the global digital platform in collaboration with McCANN NY
Conseil Branding Transformation digitale
Havas paris
Senior Digital Partner
AGENCE & SSII
mars 2016 - novembre 2016 (9 mois)
Puteaux, France
In charge of all the Digital Business development and Strategic recommendations for the agency.
Managing 40 people from Projet manager to Associate director - Member of the Partner board

Main clients :

Lactalis group including
- Lactel : SEO, Digital activation and Social media
- Galbani : SEO, Digital activation and Social media
- Président : Digital activation and Social media
- Bridelice : Launch of the new digital platform, Digital activation
- Sveltesse : Digital activation and social media

RATP :
- Innovation team : Workshop & ideation about Chatbot integration

Sodexo :
- Sodexo Digital Transformation team : Strategy & Content creation

Leading successful pitches :
- Armée de l'air (3M€)
- La Poste (with BETC) - B2B (10M€)
Conseil Transformation digitale Branding