Olivier Mertens

Part of the management team Fully responsible of the customers (20M €) People management of 4 people (2 KAM, 1 in the field, 1 Sales & Marketing Coordinator) In charge of the retail & the food service in Belgium Reconnecting with key accounts in Belgium, closing negotiations 2025, dynamising the category, opening discussions for Optimizing the sales process (sales funnel, close the gap, forecast, nego, NPD process, route to market, product management...) Defining a pricing strategy per channel

Negotiating high-value contracts, securing long-term partnerships with Colruyt & Lidl. Portfolio of around 100 M € Collaboration with cross-functional teams to develop customized promotional campaigns Following of forecast, service level, profitability, turnover

Strong leadership & people management skills (4 N-1) (training, coaching, leading, inspiring, developing...) Reporting to CEO and member of the management team Proven track record in scaling sales operations and achieving sales targets (+ 200% YTD) Full accountable for my P&L, main objectif to reach profitability Developing route to markets for innovations Looking for newstrategic retail customers in Belgium & abroad (3 new) Yearly negotiations with key accounts Developing marketing plans & POS material Proficient in CRM systems and data-driven decision-making to optimize performance