Pierre Demolin

Lead the customer experience strategy and loyalty programs, improving customer journeys across digital and in-store touchpoints. Drive the development and implementation of AI-enabled health prevention and advisory programs, combining technology, data and product knowledge to support staff in delivering personalized health and wellness guidance. Collaborate with cross-functional teams and external partners to build digital health services, strengthen customer engagement and increase loyalty through innovative prevention-focused initiatives.

Leading strategic initiatives to identify and develop new applications for particle accelerator technologies, with a strong focus on electron-beam (e-beam) solutions for environmental remediation. Responsible for assessing the technical, regulatory, and market potential of e-beam for PFAS destruction, including technology benchmarking, industrial use-case definition, and partner engagement.

Largest pharmacy and para-pharmacy retailer in Belgium (170 stores), Medi-Market's activity also includes a national top tier online presence and is expanding across Italy, Spain, Holland and France reaching an annual turnover over €600mios in 2025 and a 30% growth annually.