Description

Dirigeant opérationnel avec 25 ans d'expérience en transformation digitale, brand strategy et développement international, acquis aux États-Unis et en Europe.

J'interviens en mission de conseil ou de management de transition auprès de PME, ETI et fonds d'investissement sur trois axes :

Transformation digitale, omnicanal & e-commerce — refonte de plateformes, stratégie omnicanale, acquisition et fidélisation client. J'ai dirigé la transformation complète du retail omnicanal du MoMA (New York) — stores, e-commerce, wholesale, licensing international — en générant une croissance rentable sur 7 ans.

Stratégie de marque B2C/B2B2C — positionnement, développement international, expansion aux États-Unis. Expérience en maisons de design (DCW éditions, Modelec), consumer goods et culture. Côté agence : Ogilvy & Mather (Motorola, Kodak, Rémy Cointreau), KBS (BMW USA).

Accompagnement dirigeant & Advisory — sparring partner pour CEO en phase de croissance, transformation ou transmission. Membre de conseils consultatifs (Le Collège du Dirigeant). Formé CRA (reprise d'entreprise, 2024).

Bilingue français-anglais. Basé à Paris. Disponible pour des missions de 3 à 12 mois, à temps plein ou partiel.

Domaines d’expertise

Langues

Français
Bilingue ou natif
Anglais
Bilingue ou natif

Préférences en matière de lieu de travail

Accepte de travailler sur site

Paris (jusqu’à 50 km)

Self
CEO searching for small business acquisition
juin 2024 - Aujourd'hui (2 ans)
Paris, France
• - Graduated from CRA's 3-week training program on entrepreneurship through acquisition in April 2024
• - Sources takeover opportunities in B2C, B2B2C and services verticals in the 4 to 15m€ valuation range from various intermediaries
• - Vets opportunities through strategic and financial analysis, as well as meetings with current management
• - Develops business plan for selected targets
• - Leads full transaction process including financial roadshow with private equity investors and lenders, audits and legal work
• - Supervises specialized partner team including boutique investment bank, transaction services law and accounting firms
Reprise d'entreprise Advisory
MODELEC / DCWéditions
CEO
janvier 2022 - janvier 2023 (1 an)
Paris, France
• - Defined and executed group growth strategy including brand platforms and optimization of international commercial network
• - Rebuilt marketing, digital and content functions
• - Developed ambitious digital plan for both brands and relaunched modelec.com
• - Planned and executed MODELEC launch in Spain, first step in broader international expansion
• - Revamped internal communications and collaborations, developed management skills, strengthened company culture for performance
• - Implemented annual carbon footprint measurement and optimization plan
• - Improved operational efficiencies and company IT infrastructure
Brand Strategy Digital Marketing Transformation digitale
MoMA (The Museum of Modern Art)
General Manager, Retail (2014-2021)
juin 2014 - juillet 2021 (7 ans et 1 mois)
New York, NY, USA
executive of MoMA Design Store omnichannel retail business ($75MM; staff 100; +50% in 5 years)
All Sales channels: 2 NY design stores, 3 store locations within the Museum of Modern Art, e-commerce (store.moma.org), wholesale, licensed store business (Japan and Hong Kong), product licensing (e.g. Uniqlo, Vans partnerships) and integrated fulfillment center in New Jersey

Building on MoMA's authority in design, MoMA Design Store has become a global reference for design at all price points, with a strong track record for discovering and launching brands and products in the US and internationally. All profits support the Museum.
• - Defined and articulated retail brand and mission
• - Transformed traditional retail chain into integrated, contemporary and customer-centric omni-channel business
• - Fully revamped e-commerce business including team, technical platform and site experience to achieve rapid growth
• - Dramatically expanded international store licensing and product licensing programs
• - Championed expansion into new product categories including limited edition artist products (e.g. KAWS, Murakami), exclusive footwear (e.g. limited edition Nike and Vans releases) and higher price points
Retail omnicanal Stratégie e-commerce