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Veda DhageVD

Veda Dhage

Product manager/owner, Consultant

600 €/jour
Amsterdam, NL
3-7 ans

Délai de réponse moyen : 1h

À propos de Veda

Experience in strategy and digital consulting with a demonstrated history of working in banking, high tech, non-profits, consumer goods and manufacturing sectors. I am focused on helping clients achieve a competitive advantage. I have a strong drive towards impact and change. Within the above sectors, I focus on advancing the commercial functions and go-to-market for my clients with topics like data-driven marketing, personalization, advanced analytics, transformation and strategy. Worked for clients across Europe, North America and Asia.
Well versed in Product Management and UX, I led Product teams to imagine high added value solutions on demonstrated problems, by combining user feedback and quantified data.

Curious, agile, emphatic and collaborative, today I want to put my skills to the benefit of your projects to develop products that are ever more engaging, efficient and differentiating from the competition.

My areas of intervention and other skills
1) Product Management
• Product strategy
• Roadmap and prioritization
• Identification of KPIs and definition of objectives (OKR)
• Dissemination of product culture and organization, mentoring
• Piloting discovery, delivery and growth

2)Design
• User research: observation, interviews, user tests, UX analytics, AB tests (persona, jobs to be done, experience maps)
• Design: ideation, evaluation, workflows, wireframes (design thinking, lean)

3)Tools
• Sketch, InVision, Zeplin
• Jira, Trello
• Google Analytics, Google Tag Manager
• AB Tasty, Google Optimize, Hotjar
• Notion, Slack
  • Anglais

    Bilingue ou natif

  • Français

    Notions

En télétravail uniquement
Travaille majoritairement à distance

Expériences

  • BNP Paribas
    Product Manager
    BANQUE & ASSURANCES
    mai 2019 - mai 2021 (2 ans et 1 mois)
    Paris, France
    Develop product vision with stakeholders, define roadmaps and work on end-to-end product development and market strategy with a cross- functional team of developers, designers, and marketing managers.
    •Developed dashboard to analyze product performance and market trends across EU, identifying new business opportunities projecting a 1.3M increase in user base over next three years
    •Collaborated with 3rd party vendors to introduce prepaid card for long-term leasing clients, generating savings of 0.7M€/year and automating the billing process
    •Automated B2B client onboarding process by creating one click registration for B2B customers, reducing onboarding time from days to minutes and bounce rates from 46% to 4%
    •A/B tested a hassle-free maintenance service with partners, increasing engagement rates by 60%, and conversion translating to additional revenues of 1.8 €/year
    •Developed a lean insurance claims prototype that dropped abandonment rates by 54%, streamlining UX flow
    •Responsible for 3 product units and developing quarterly reports and product vision boards for the executive committee
  • Google
    Consultant
    HIGH TECH
    février 2019 - avril 2019 (3 mois)
    Paris, France
    Worked on the product and go to market strategy for YouTube Premium and Music’s launch in France
    •Increased activation rate YTM, a challenger in a competitive music streaming market leveraging YouTube as in app download channel, shifting to a freemium model, and generating brand affinity with promotional campaigns
    •Developed new product offerings, streamlined user interface and unique referral programs to drive up subscriptions
  • Konexio
    Consultant
    EDUCATION & E-LEARNING
    juillet 2018 - septembre 2021 (3 ans et 3 mois)
    Paris, France
    • Designed business model, pitches, and market expansion strategies to monetize a fund-based platform, winning first place
    at the Google Impact Challenge, and EUSIC closing 200k € in funding
    • Developed and presented business proposals, signing Accenture their first partner, and generating profit of 56k€

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Formations

  • Masters in Management
    ESSEC
    2020
  • Bachelors of Engineering
    Univeristy of Mumbai
    2014

Compétences

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